Reimagining social connections with a focus on privacy, meaningful engagement, and real-time connectivity.
Chitly is a modern social networking platform designed to cut through the noise of traditional social media. It prioritizes user privacy and high-quality interactions through curated feeds and end-to-end encrypted communication channels.
Current social media platforms often prioritize engagement-maximizing algorithms over user well-being, leading to cluttered feeds, privacy concerns, and fragmented communication. Users struggle to find meaningful content amidst a sea of ads and low-quality interactions.
Implementing rigorous data encryption and user-controlled visibility settings for every interaction.
Utilizing WebSocket clusters to power instant notifications and fluid messaging experiences.
A minimal, algorithmic-free feed option that lets users see content chronologically or by interest.
Secure, private messaging with support for rich media and disappearing messages.
Interest-based groups with advanced moderation tools and collaborative features.
Immersive, ephemeral content shared with specific circles of friends.
Responsive UI layout optimized for seamless interaction across all devices.
Lead Frontend Architect
As the Lead Frontend Architect, I spearheaded the design language and component architecture of Chitly. I focused on creating a highly responsive and fluid user interface, implementing real-time data synchronisation patterns, and ensuring the platform met strict accessibility standards.
React Web/PWA
WebSockets / API
Functions & Workers
NoSQL / Firestore
Interactive Video Walkthrough Placeholder
Advanced patterns for managing global state in high-frequency applications.
Designing for focus and reducing cognitive load through minimal interfaces.
Deep dive into real-time protocol management and fallback strategies.
Chitly has successfully onboarded over **50,000 active users**, with an average daily engagement time that exceeds industry benchmarks for privacy-focused platforms by **25%**.
Edge-based AI for proactive hate speech detection and content moderation.
Moving toward IPFS-based media storage for even greater data sovereignty.